Menu

Maisons de Mode | Le site officiel des Maisons de Mode


Maisons de Mode Events

Daniel Essa takes home 2019 Maisons de Mode Grand Prize

Bannière Daniel Essa Grand Prix Maisons de Mode

It was almost two years ago to the day that Daniel Essa was before a selection committee hoping to join Maisons de Mode. He didn’t yet have a proper collection, not even a prototype – just a few leather swatches and some sketches of what would become his debut collection.
Even at this embryonic stage, looking back, every detail had been conceived meticulously: strategy, brand identity, business plan, sourcing, production and more. The committee was impressed and convinced as much by his concept as by the unmistakable focus and drive of the designer. Essa joined Maisons de Mode and made huge strides in mere months. International trade fairs such as Tranoï or Première Classeopened their doors to him and his story attracted media buzz in France and internationally. With day-to-day support from the Maisons de Mode team, Essa took on various roles – design, communications, and the business side – before expanding to recruit his team.
Today, Daniel Essa sneakers are sold in high-end boutiques, department stores and concept stores around the world: Madison, Printemps Haussmann, Opium, Hejalo, Bloomingdale’s, Ounass, Harvey Nichols, Série Noire, Voila St Bart, La Clean Factory, B-Kane, Sea and Wander, Level Shoes, Boheme Chic, Initio, Enzo di Guilia, Faye and in his own studio-boutique in Roubaix.
His e-shop created with ShowroomPrivé’s e-commerce school has shown constant growth in sales.
During the 48H Maisons de Mode this September, he took part as a speaker during panel discussions on B2B distribution and attracted buyers in the B2B showroom the Comité d’Organisation de Lille Capitale Mondiale du Design 2020. And at the 48H Maisons de Mode industry professional fashion show, he was awarded the 2019 Maisons de Mode following deliberations from a jury of professionals.
The Daniel Essa phenomenon is unstoppable…

  • Daniel Essa
  • Daniel Essa
  • Daniel Essa
  • Daniel Essa
  • Daniel Essa
  • Daniel Essa

On en parle aussi dans...